About

One person, accountable from first question to launch.

Blueprint Yorkshire is me, Jason Millward. That’s the whole point of it, not a limitation I’m working around.

Jason Millward, smiling, wearing a running vest on a mountain ridge.

One person. No handovers.

I’m Jason Millward. I’ve been building websites since 2003, first as a designer and front-end developer, then running online sales for consumer brands, where the website’s job was to make money, not just look good.

That’s what you get here. I scope it, I build it, and I’m the one who replies when you get in touch. Based in Skipton.

Jason Millward

Background

What I’ve actually done.

At inov-8 I ran the online side through the company’s first £1M trading month. At Naturewall I built the ecommerce team from scratch and launched the brand into the US.

Along the way I’ve done the unglamorous work that actually gets results: search optimisation, conversion testing, and reworking pages until they earn the sale.

That background is why this isn’t a design service with marketing bolted on. The planning, the competitor review and the measurement decide whether the website earns anything. The build is how it gets delivered.

When I’m not at a desk I’m usually out in the Dales. I finished the Montane Spine Race in 2025.

How it runs

What working together actually looks like.

One point of contact

One point of contact

Every question, decision and change goes through me. Nothing gets lost in a handover, because there isn’t one.

Two review rounds

Two review rounds

Feedback gathered and applied in two consolidated passes. Faster for you, and it keeps the scope fixed.

You verify, I write

You verify, I write

I write the copy. You check every fact, price and claim before it goes live. I won’t publish a claim neither of us can stand behind.

You own the result

You own the result

The domain, the approved copy, your images and the finished website. The domain sits in your own registrar account throughout.

Start here

Start with a look at what you already have.

Five practical observations on clarity, proof, local relevance and the route to an enquiry or booking.

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